This is an university assignment where I created a 30 second intro for a fictional TV series. The intro is based on an art book called "The Electric State", written and illustrated by Simon Stålenhag.
![](https://cdn.myportfolio.com/e68f6d21fdf3436c1682a97fe9517ad4/82d3b41b-1c10-45d9-9c72-9d46bb728f76_rw_1920.jpg?h=230ebe44f43c48683170dcbcb7f1ae32)
My concept for the intro developed into bringing life to the paintings in the book. I achieved this by animating them and adding great details. The art book has a 80/90s mysterious retro aesthetic feel, which I aimed to replicate.
![](https://cdn.myportfolio.com/e68f6d21fdf3436c1682a97fe9517ad4/d1923e2a-c2dc-4da7-a524-7cd3d6448786_rw_1920.png?h=303f04da49cc32582ac669129ccff1ec)
![](https://cdn.myportfolio.com/e68f6d21fdf3436c1682a97fe9517ad4/27754088-06ab-4daa-8d9f-c7adb81724e6_rw_1920.png?h=4d5bdcc7d14f313a976a08f44e67428e)
I've added a great amount of details. My goal was for the viewer to spot new details each time they saw the intro and most importantly, never skip the intro. Excerpts of details:
![](https://cdn.myportfolio.com/e68f6d21fdf3436c1682a97fe9517ad4/ec9c783c-e56f-409f-ab3b-c47cb887f9e9_rw_1200.gif?h=5b88df54d86c0f5c07940f584af904ae)
![](https://cdn.myportfolio.com/e68f6d21fdf3436c1682a97fe9517ad4/3e3e94b0-3402-4a78-9273-a8d4c4553bc5_rw_1200.gif?h=715cb5cff820ff40d56ef641c2607838)
![](https://cdn.myportfolio.com/e68f6d21fdf3436c1682a97fe9517ad4/4fae0794-733f-4d2c-8d46-1fa87f58e9a9_rw_1200.gif?h=99b5089fac2d4e8e0f44c50eb371b08d)
![](https://cdn.myportfolio.com/e68f6d21fdf3436c1682a97fe9517ad4/b1825f4b-af53-4fd2-9731-fbc1ebc25f4f_rw_1200.gif?h=04ba2bf22080cf145fa006e702f8ecf4)
![](https://cdn.myportfolio.com/e68f6d21fdf3436c1682a97fe9517ad4/451c31fe-8a20-4f5d-a567-674ab38f279b_rw_1200.gif?h=f5aa21f854de29f8a04ad7aa6e0ba2f1)
![](https://cdn.myportfolio.com/e68f6d21fdf3436c1682a97fe9517ad4/2a2c594d-c05c-4acc-82ec-731ecf2c73a0_rw_1200.gif?h=29ba8abe07dc1500b3417185d2a7c366)
The intro was primarly made in Adobe After Effects. Below is a breakdown video on how the intro was made, layer by layer.